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February 6, 2018

With the advent of easy access to software tools, cameras and images online, there is a big chance of cluttering happening all around the web. Everyone and anyone is poised to share images that are irrelevant and uninteresting on Social Media pages. Therefore, the chal...

December 21, 2017

Social Media is not limited to only one way direct online communication between the consumer and the brand, neither meant to impose its purview upon consumers what the brand wants to propagate. In todays fast moving and busy lifestyle, consumers only listen or watch co...

November 23, 2017

Impact caused by Social Media on local businesses like restaurants and other retails brands. The natural approach to market a restaurant which always depends on food, ambience & location.

October 31, 2017

In todays day and age sharing with everybody is a FAD. Here is where going ‘LIVE’ with streaming gets really exciting. Imagine the chef going live with a live demonstration of one of his favourite recipes! You are not there but you know what goes on behind the scenes w...

September 4, 2017

Now a days presence on Social Media is no more an exclusive  strategy for brands. All brands are poised to have a social media address as well in addition to other communication strategies enlisted.

The next big question for the brand manager/ Owner is that How are you...

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